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Function of Beauty

Function of Beauty

Evaluation Completed: 
May 4, 2025
Adults
Bathroom
Personal Care

A friend of ours asked us about Function of Beauty after seeing a number of “free-from” claims for their products. Naturally, we thought it would be good to take a look. While we found a few things we liked about the company related to their mission and initial efforts to use lower impact raw materials in their packaging, there seems to be some holes in their ingredient safety and sustainability work. The company does appear to be pretty young though so we’re hoping they’ve got more good stuff in store.

Hilde Status:

Avoid

Consider

Recommended

We try to avoid purchasing or using products made by this company or their brands in our homes.
We may decide to purchase or use products made by this company or their brands in our homes when other options are not accessible.
We regularly try to purchase and use products made by this company or their brands in our homes.
Hilde Ratings
Topic
Rating
Ingredient Safety
Environmental impact
People Benefits
Governance
Hilde Approved Certifications
No Hilde approved certifications included
Hilde Likes

Going beyond regulations

Mission alignment with sustainability

Using recycled raw materials

Opportunities for Improvement

Providing public disclosure and reporting

Filling gaps on people impacts

Launching efforts to address environmental impacts

Verification of ingredient safety efforts

Adopting a comprehensive approach to ingredient safety

Additional Information
Parent Company:
None
Owned Brands:
None
Product Types:
Hair care

Evaluation Summary

Basic
Advanced
Leadership
Foundational Gaps

The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.

Solid Baseline

The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.

Strong Performance:

The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.

Hilde Likes

Going beyond regulations

This company’s approach to ingredient safety appears to go beyond regulations to address unregulated or under-regulated chemicals of concern

Opportunities for Improvement

Adopting a comprehensive approach to ingredient safety

We would like to see this brand adopt a precautionary safer chemicals policy, use a publicly available Restricted Substances List, address sources of contaminants, and use laboratory testing to ensure purity and assess compliance

‍

Verification of ingredient safety efforts

We think this company should start using or expand the use of high-quality certifications that help verify their claims related to ingredient safety

Foundational Gaps

The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.

Solid Baseline

The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.

Strong Performance:

The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.

Hilde Likes

Using recycled raw materials

Using recycled materials (e.g. aluminum, glass, plastic) for products or packaging often means lower environmental impacts across the lifecycle than virgin raw materials

Opportunities for Improvement

Launching efforts to address environmental impacts

We think this company should launch credible efforts to address their environmental impacts and publicly share info about their work

Foundational Gaps

The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.

Solid Baseline

The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.

Strong Performance:

The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.

Hilde Likes
None Identified
Opportunities for Improvement

Filling gaps on people impacts

We believe this company should put credible efforts in place to ensure that their employees are treated fairly, that human rights are protected for people in their supply chain, raw materials are sourced responsibly, and publicly share info about their work

Foundational Gaps

The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.

Solid Baseline

The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.

Strong Performance:

The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.

Hilde Likes
None Identified
Opportunities for Improvement

Providing public disclosure and reporting

We think this company should start publishing regular annual reports on sustainability or ESG topics for consumers or other stakeholders as well as maintaining a publicly available archive of past reports

Real people (not AI) do our evaluations. If you think you see something we missed, please contact us. You can read more about our company evaluation methods and check some of the limitations of our evaluations. The content on this site, including for example the evaluations and ratings, are for informational purposes and represent solely the opinions of Hilde. They do not represent endorsements or investment advice. Hilde makes no promises regarding the content of its site, including without limitation its accuracy, quality, completeness, and timeliness. Accordingly, Hilde is not liable for any loss or damage that might arise from reliance on the content of the site. For more information, visit our Terms of use.

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