Your personal sustainability nerds are here

Hilde puts decades of sustainability expertise at your fingertips. Whether your just looking for a fast recommendation from people who know what authentic looks like or you want to go deep on the issues that matter, we're here to help.

Frequently Asked Questions

Meet the Founders

Colin Price

CEO & Founder

Colin has over 25 years experience working on ingredient safety & sustainability issues for companies as an executive and consultant helping them successfully navigate the complexity and competing priorities inherent in ethical business. His experience spans the consumer products spectrum including apparel, footwear, beauty, food & beverage, and wellness industries and includes work with state and local governments as well as NGOs. He is certified by the International Society of Sustainability Professionals (ISSP) and the Sustainable Accounting Standards Board (SASB).

Lindsay Dahl

Founder

Lindsay has been working as a public health advocate for over 20 years in leadership positions for environmental non-profits and mission led businesses. She has helped pass over 30 state and federal laws to address toxic chemical pollution in air, water and products. Lindsay is also the author of CLEANING HOUSE, a non-fiction book that unpacks the complex web of science, politics, and culture that make up today's "clean living" movement. Through Lindsay's executive leadership positions she received awards from GLOSSY, CEW, and Women in Sustainability Leadership.

Fact-checked ratings you can trust

Hilde provides comprehensive ratings on ingredient safety and sustainability. Now you can more easily align your values with the companies you decide to share your personal space with through the products you buy and use.

Learn about our ratings

Advocating for better laws

Finding safer products from more sustainable companies is a responsible way to live. But families shouldn't have to shoulder this responsibility. That's why Hilde advocates for rules and regulations that do a better job of protecting our health and our future.

Our advocacy campaigns

Working with ethical companies to improve our options

One of the ways Hilde works to protect families and our future is by helping companies take action on the issues that matter. Because we've worked directly with companies for years, we know it is one of the fastest and most effective ways to drive change.

How we work with companies

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