Everspring
Everspring is owned by the company Target. Hilde evaluates parent companies rather than individual brands. You can read more about why we think this approach is more helpful for consumers on our blog.
In addition to being one the country’s largest retailers, Target has more than 40 owned brands that include nearly every kind of product. For purposes of this evaluation we are only including the home-focused product categories that we prioritize. There is a lot of public information about Target’s ingredient safety, sustainability, and accountability efforts. It took us days to sort through it and score all of the evaluation criteria. Our takeaway: We see some credible evidence that the company takes these topics seriously and is taking meaningful action. You won’t be surprised to hear that we also think the company can and should do more on a couple of areas that matter. Compared to some of the multinational companies who make many brands they sell though, we generally think the products that are part of Target’s portfolio of brands offer better options in terms of ingredient safety and sustainability (and likely affordability as well).
