Branch Basics has some solid bona fides when it comes to ingredient safety in the form of two best-in-class certifications for most of their products (EWG Verified, Made Safe). They also offer a refill option and concentrated formulas that helps reduce packaging waste and provides a small carbon emissions reduction benefit from not shipping heavy liquid bottles. We’d really like to see a more comprehensive approach to addressing environmental impacts and people benefits, particularly given the emphasis the brand places on strong sustainability claims. Despite some decent baseline efforts, there just wasn’t quite enough to improve their performance on our evaluation. With some additional action and investment we are confident they can improve.