Babybjorn
Evaluation Completed:
April 15, 2025
Evaluation Summary
Company Insights
When digging into BabyBjorn we get the sense that it is one of those brands where there is more happening than meets the eye. Our research on this Swedish company shows that they recognize which impacts matter, like reducing their carbon footprint and engaging their supply chain for example. But the information publicly available has some major gaps and is fairly generic. They do appear to have some solid policies and practices in place related to people. We hope to get more detail on their efforts in the future.
Ingredient Safety
Foundational Gaps
Solid Baseline
Strong Performance
Hilde Likes
Recognizing the importance of ingredient & material safety
This company appears to recognize that avoiding chemicals of concern and/or using inherently safer materials in their products is an important issue
Opportunities for Improvement
Taking comprehensive action to improve ingredient & material safety
We would like to see this brand adopt a precautionary safer chemicals policy, use a publicly available Restricted Substances List, address sources of contaminants, and use laboratory testing to ensure purity and assess compliance
Category Definition
Our ingredient safety evaluation criteria are designed to help us determine how a company measures, manages, and discloses, the use of chemicals of concern that may be present in raw materials, ingredients, manufacturing processes, and finished products.
Foundational Gaps
The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.
Solid Baseline
The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.
Strong Performance:
The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.
Hilde Likes
Recognizing the importance of ingredient & material safety
Opportunities for Improvement
Taking comprehensive action to improve ingredient & material safety
Environmental Impact
Foundational Gaps
Solid Baseline
Strong Performance
Hilde Likes
Science-based climate protection goal
We’re happy to see that this company has publicly committed to reducing their carbon footprint in ways that are aligned with the latest science
Opportunities for Improvement
Better transparency on climate pollution
We think this company should start measuring and publicly disclosing their annual GHG emissions including those from their value chain (Scope 3)
Enhancing product circularity efforts
We believethis company should build on some of their initial efforts to select raw materials with lower environmental impacts from responsible sources
Strengthen initial efforts to protect nature
We think this company should build on their initial efforts related to more sustainable raw materials production by establishing an internal biodiversity protection policy and/or goal
Category Definition
Our environmental impact reduction evaluation criteria are designed to help us determine how a company measures, manages, and discloses information about the impacts that their operations, products, and supply chain may have on our air, land, water, and ecosystems.
Foundational Gaps
The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.
Solid Baseline
The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.
Strong Performance:
The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.
Hilde Likes
Science-based climate protection goal
Opportunities for Improvement
Better transparency on climate pollution
Enhancing product circularity efforts
Strengthen initial efforts to protect nature
Worker Fairness
Foundational Gaps
Solid Baseline
Strong Performance
Hilde Likes
Supplier human rights and labor requirements
This company has a supplier code of conduct that references credible international guidance and shares it publicly
Features more supply chain transparency
This company provides useful information beyond the status quo about where they source raw materials and where their products are manufactured
Opportunities for Improvement
Verification of worker fairness efforts
This company should start using or expand their use of high-quality certifications related to strengthen their claims related to worker fairness
Category Definition
Our worker fairness evaluation criteria are designed to help us determine how a company measures, manages, and discloses information about the way they treat their employees, workers in their supply chain, and other stakeholders.
Foundational Gaps
The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.
Solid Baseline
The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.
Strong Performance:
The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.
Hilde Likes
Supplier human rights and labor requirements
Features more supply chain transparency
Opportunities for Improvement
Verification of worker fairness efforts
Accountability
Foundational Gaps
Solid Baseline
Strong Performance
Hilde Likes
None Identified
Opportunities for Improvement
Sharing accurate information about impacts on nature and people
We think this company should start providing information about their use of our shared resources and impact on people by publishing regular annual reports on sustainability or ESG topics for consumers or other stakeholders and maintain a publicly available archive of past reports
Category Defition
Our corporate accountability evaluation criteria are designed to help us determine how a company integrates sustainability across their organization to help govern decision making and engage with external stakeholders in socially responsible ways.
Foundational Gaps
The company does not meet sufficient baseline criteria for this category and has many opportunities for improvement.
Solid Baseline
The company meets most of our basic criteria and sometimes demonstrates a deeper commitment than other companies on issues in this category.
Strong Performance:
The company appears to be a top performer in this evaluation category and exhibits leadership on one or more of the issues we evaluate.
Hilde Likes
None Identified
Opportunities for Improvement
Sharing accurate information about impacts on nature and people